Sweetest Day
Special day

Sweetest Day

A little sweetness goes a long way.

Today

When is Sweetest Day?

Every third Saturday of October.

National

  • US

What is Sweetest Day?

Sweetest Day, observed on the third Saturday of October, was launched in 1921 by Cleveland philanthropist Herbert Birch Kingston. Originally conceived as a day to bring sweets and small gifts to orphans, the poor, and the shut-ins, it has grown into a regional celebration of kindness — a kind of second Valentine's Day observed mainly in the Great Lakes and Northeast.

How to celebrate

Mark the day with a poster made in Dayfeed — pick your favourite photo as the background, share it to your story or group chat, and set a reminder so you never miss it next year.

Hashtags

  • #SweetestDay
  • #Kindness
  • #SweetestDay2026
  • #Cleveland

Never miss a special day

Download Dayfeed and get a beautiful reminder for every day that matters — plus countdowns and shareable posters.

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